Zoetekauw - Branding of a shop.
Nestling in an the Amsterdam district called the pipe is opening a sweet & confectionary shop, Zoetekauw (which translates to the saying sweet tooth).
We we’re brought in to give branding to the new shop.
Not just products containing sugar but also containing fresh fruit, yoghourt etc. Even the coffee & tea comes from replenished “green” sources. We went through several ideas very quickly, due to the wide variety of products (some of the rough ideas can be seen top right).
Thursday, 7 June 2012